How to Successfully Use LinkedIn for Career Growth
If you're not utilizing LinkedIn for career growth, you should be. The business-oriented platform is quickly becoming the #1 way to conduct professional networking and career development.
But many individuals have yet to realize the benefits of using LinkedIn. Or they do understand the benefits but they do not know where to begin making the most of their profile or connections.
Before we dive into how to use LinkedIn for career growth successfully, let's go over a few basics.
Who Uses LinkedIn and Why
According to LinkedIn themselves, about 774 million people across the globe are on LinkedIn. So, out of all those millions of people, who uses LinkedIn?
One glance throughout the platform will reveal a wealth of entrepreneurs, recruiters, executives, and job seekers. Basically, anyone who is actively involved in the workforce is on LinkedIn. Even schools, organizations, and non-profits are a part of the buzz. To put a number on it, about 57M companies and 120K schools have joined the LinkedIn community.
It's a fact that LinkedIn is a fantastic way to network, as it is a go-to spot for professionals.
Tips for Using LinkedIn for Career Growth
Connect with Other Professionals
While it might seem otherwise, LinkedIn is a social media platform. So, connect with other people! That's one of the main ways to use LinkedIn for career growth. Expand your network, talk to people, and build connections within your industry. You can start an online dialogue with another professional to get to know each other. Afterwards, if it makes sense to have a more extended conversation, you can ask to meet and network over coffee.
Curate Your Brand
Have you created a personal brand for yourself? We often associate branding with companies, but everyone can craft a brand. Branding, even as an individual, is essential. It's how you present yourself to the world. On LinkedIn, you can brand your profile by uploading a custom header and profile picture that shows your best self. Fill out the bio, heading, and skills. Be consistent throughout.
Build Recommendations
Don't overlook the power of recommendations. Recommendations are crucial for career growth on LinkedIn because it adds a layer of credibility to your profile. It's similar to reading client reviews to gather information before investing in a product. So, ask your friends, colleagues, and business partners to leave a note about you. Recommendations give the viewer an authentic look at your personality and strengths.
Be Active
Another major part of using LinkedIn for career growth is staying active. If you genuinely want to build a name and brand for yourself on the platform, make your own content and share it with your network. Like other's posts, leave comments, and start conversations.
Final Thoughts
Regardless if you are a career pro or new to the job force, LinkedIn is an excellent resource. Please take advantage of LinkedIn's many benefits. As experts in staffing, Meduvi can help you navigate the world of finding a job and reviewing your brand on LinkedIn. Feel free to connect with us if the Meduvi Team can be helpful to you.
